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5 Ways Beauty-Industry Professionals Can Use Their Reviews
5 Ways Beauty-Industry Professionals Can Use Their Reviews

5 Ways Beauty-Industry Professionals Can Use Their Reviews

Beauty review

Beauty industry professionals know how important positive reviews and referrals are for business. Sharing your positive reviews in multiple, new ways allows you to grow your business without depending solely on current clients telling their friends about their great experience. Here are five ways you can use your great reviews and wow your potential new clients.

1. Your Website

This suggestion may seem simple, yet so many people forget to include reviews on their website. Take the time to add a few reviews to your website so potential new clients can see and understand the great work you are doing. Want to take it one step further? Update the reviews every few months so they are timely to the work you are currently doing.

  Memphis salon,  Capelli Inc. , does a great job showcasing their reviews on their website! 

 Memphis salon, Capelli Inc., does a great job showcasing their reviews on their website! 

2.  On Your Business Cards

Business cards are a simple, easy way to hand your information along with a stellar review to a potential client. Plus, if a client does pass along your information to a friend using your card, that potential new client can immediately have the trust of two current clients.

3. Social Marketing

Social media may seem like another no-brainer, but are you getting creative with the way you share your reviews? Social media is the perfect place to mix things up. You can share quotes, videos of clients, photoshoots of your work with reviews, and so much more. Don’t be afraid to show your personality. That’s why your clients love you.

 Like major brands have celebrities endorse and review their products, you can share what your favorite customers think! No need for a glamour shoot, just share a picture or a video and what they think! 

Like major brands have celebrities endorse and review their products, you can share what your favorite customers think! No need for a glamour shoot, just share a picture or a video and what they think! 

4. Include in Your Emails

Add a review to your email signature. Every time a potential client sends you an inquiry, you can subtly remind them why you are great and how much your customers love you.

5. On Your Packaging and Pricing

If your business has any packing or printed pricing material, add a review on those. As your potential new clients read labels or look at pricing options, they will be reminded that you are a great choice.

Need more help on getting your business known or growing your reviews to use these steps? Reach out to Caissa today, and we can help!

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